Guides

Guides

Operating guides for CPA and fractional CFO firms, drawn from practitioner conversations. Every piece is dated and corrected in the open.

Several standing pages sit alongside these: where client advisory delivery hours go for firms, and what to ask before signing a firm for the owners they serve. Then the four on the work itself: controller services and how to package them, the 13-week cash flow and the budget vs actual report.

What an AI CFO can’t sign off on

An AI CFO can produce the forecast, not the accountability. What the software does well, what stays with the owner, and the questions to ask before you buy one.

October 12, 2026

What AI can actually do in client work

Three groups sorted by when you can check the output: against the ledger today, only when the future arrives, or never without the firm. Plus what checking costs.

October 3, 2026

What to review before a client advisory call

An eight-step preparation sequence, from prior decisions and reconciliation status through verified outcomes, current results, and the questions likely to come up.

September 3, 2026

How long client call preparation takes

Practitioners described two hours to half a day per client per cycle. Where the time goes, who actually decides when it gets spent, and which hours are not yours to control.

September 3, 2026

What your clients cannot see between check-ins

Why clients can know every commitment and still miss its combined cash effect, and how the firm closes the gap: read the forecast for decisions, invert who initiates, keep it in one place.

September 6, 2026

What your firm cannot see across clients

Bookkeeping strain forms a visible queue; controller-level attention never does. Why the gap stays unnamed, what the work actually is, and who should hold it.

September 7, 2026

What your forecast cannot know

A daily rebuild keeps the data fresh and the assumptions stale. Why information shared in conversation never reaches the model, and what capture has to look like.

September 8, 2026

What your forecast learns from being wrong

Comparison happens; learning does not. Why forecast errors repeat, what scoring actually requires, and how verified outcomes should change the next forecast.

September 9, 2026

How to measure the impact of your advice

Why advisory impact cannot be measured from the books, the five fields a measurable advisory record requires, and why the record protects the adviser as much as it holds the client to account.

September 9, 2026

What a small business budget is actually for

A budget serves control, coordination and feasibility. In owner-led businesses the purpose that most needs protecting is feasibility, and it needs a maintained reference point, not a document.

September 9, 2026

Why the budget you built stops getting used

The budget lives in the planning workflow; the decisions happen in the operating workflow. Four structural failure modes that follow, and how to close the gap by hand.

September 10, 2026

How often should you update the budget?

Review budget-to-actual monthly, move the forecast as facts change, and revise the approved plan only deliberately. Continuous feasibility, not continuous re-planning.

September 10, 2026

What a quick question actually costs your firm

The cost is assembly, not lookup: position, forecast, plan, and the decisions in flight. Why per-question billing backfires, and what actually reduces the cost of answering.

September 11, 2026

Budget vs forecast: what the difference is for

The budget records the approved plan, the forecast estimates what will happen, and a scenario tests a proposed decision. Why an affordability question needs all three.

September 12, 2026

What your monthly reports do not answer

The package records a period; the questions arrive on the fourteenth. A three-way split between what is delivered on a cadence, what a client can check any time, and what needs judgment.

September 14, 2026